TY  - BOOK
AU  - Zimmerer, Thomas W.
AU  - Scarborough, Norman M.
TI  - Essentials of Entrepreneurship and Small Business Management
U1  - 032 Ingles - 
PY  - 1998///
CY  - New Jersey: 
PB  - Prentice Hall, 
KW  - Inglés
N1  - The Challenge of Entrepreneurship The Foundations of Entrepreneurship Inside the Entrepreneurial Mind: From Ideas to Reality Building the Business Plan: Beginning Considerations Designing a Competitive Business Model and Building a Solid Strategic Plan Conducting a Feasibility Analysis and Crafting a Winning Business Plan Forms of siness Ownership Franchising and the Entrepreneur Buying an Existing Business; 1998
ER  -