Universidad de Guayaquil
Catálogo Bibliográfico

Business Policy

Por: Colaborador(es): Tipo de material: TextoTextoIdioma: Español Detalles de publicación: Richard D. Irwin, Inc., 1965Descripción: 1068 p. : il ; 15 cm x 23 cmClasificación CDD:
  • 658.02 - Administración de Empresa
Contenidos:
Determining corporate strategy.-- The concept of corporate strategy.-- The company and its envioronment: relating opportunity and resources.-- The company and its strategistis: relating economic strategy and personal values.-- The company and its social responsabilities: relating corporate strategy and moral values.-- Implementing corporate strategy.-- The accomplishment of purpose: organizational estructure and relationshisps.-- The accomplishment of purpose: organizational processes and behavior.-- The role of leadership in the achivement of purpose.-- Efecting major changes in strategy and organization
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Determining corporate strategy.-- The concept of corporate strategy.-- The company and its envioronment: relating opportunity and resources.-- The company and its strategistis: relating economic strategy and personal values.-- The company and its social responsabilities: relating corporate strategy and moral values.-- Implementing corporate strategy.-- The accomplishment of purpose: organizational estructure and relationshisps.-- The accomplishment of purpose: organizational processes and behavior.-- The role of leadership in the achivement of purpose.-- Efecting major changes in strategy and organization

1965

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